IPTC & XMP
IPTC metadata editor
Searchable photos need proper embedded metadata. MetaPhotoAI generates and writes standards-based IPTC/XMP fields — title, description and keywords — into your images in bulk, so the data travels with every file.
50 free credits · No credit card required
Standards-based fields
Populate the IPTC/XMP fields agencies, DAMs and editors rely on — headline/title, description/caption and keywords — automatically.
Embedded in the file
Write metadata directly into each image so it stays attached wherever the file goes — no sidecar databases required.
AI-generated, human-edited
Let the AI draft accurate fields from the image, then review and adjust them in a batch editor before embedding.
Bulk across your library
Apply and edit IPTC metadata across hundreds of files at once instead of editing fields one image at a time.
How it works
- 01
Import
Drag in a folder of photos or videos — JPEG, PNG, TIFF, 50+ RAW formats and video all supported. Nothing is uploaded to the cloud unless you choose to.
- 02
Generate
MetaPhotoAI analyses each file and writes an agency-ready title, description and keyword set in seconds. About 1,500 files in 3 minutes.
- 03
Review
Batch-review and edit in one workspace. Adjust keyword counts, tone and per-agency settings before anything is written.
- 04
Export
Embed metadata into your files or export a CSV formatted for Adobe Stock, Shutterstock and other agencies — ready to upload.
Frequently asked questions
What's the difference between IPTC, EXIF and XMP?
EXIF holds camera and capture data (exposure, GPS, timestamps). IPTC and XMP hold descriptive metadata — title, caption and keywords. MetaPhotoAI generates and writes the descriptive IPTC/XMP fields that make photos searchable.
Does the metadata stay with my files?
Yes. MetaPhotoAI embeds the metadata into the image files themselves, so titles, descriptions and keywords travel with each photo across agencies, DAMs and editing software.
Can I edit metadata after it's generated?
Yes. Everything is editable in a batch workspace before you embed it, so you stay in full control of the final fields.
Will it overwrite my existing metadata?
You review changes before they're written, so you decide what gets added or updated on each file.
Start generating metadata for free
50 free credits · No credit card required · Windows & macOS